Journal.

When you highlight everything, you highlight nothing.

…and it’s corollary: just because you can, doesn’t mean you should.

That is all.

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Email Signature Design Etiquette 101

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I thought I would write a small piece advising on some best practices for email footer signature designs, prompted by a correspondence I recently received. In today’s world of work communication, email still reigns supreme, so I’d say it’s pretty important to get right.

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Branding Design – Hand Embossers for your Logo

We can design a hand embosser or desktop embosser for your business logo, and arrange the manufacture and delivery.

Hand embossers will emboss ordinary cartridge paper, so that you can place branding on envelopes, invoices, compliment slips, and other documents.

brand design - hand chop

The maximum diameter is 38mm.

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Why does Web Design in Asia Seem so Backwards?

Some thoughts on web design in Asia. Randomwire wrote a piece back in November that I’ve just stumbled upon, exploring the technological, linguistic, and cultural reasons behind why Japanese websites appear old fashioned and hopelessly cluttered. It is excellent and thought-provoking.

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Branding and Website for Patent and Trademark Attorneys, Letters & Thoo

This week saw the launch of the website for a new business in Hong Kong; the first new project that Turtle has completed since a sabbatical of some six months from new projects. We were keen to get back to it.

Letters & Thoo is a new patent attorney firm based in Hong Kong.  L&T are not afraid to think in new ways, and our first goal was to create a brand identity for the fledgling business that communicated their values and their personality.

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We reached consensus around a mark that conveys stability and credibility, while using bright colours and fonts with character to highlight that this is not your usual stuffy patent service company.

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