Posts tagged as: Social Media

The importance of Google Plus for your business location

Google Plus is the second largest social network by registered users after Facebook. But that is not the only reason your business should spend time setting up a presence there.

social media marketing hk

While most businesses see the value of creating a Facebook page to promote their business and interact with users, many seem to opt not to bother with Google +. Businesses often have resource constraints when it comes to marketing and social media, and it’s not a surprise that they often decide to concentrate efforts on a few channels.

But Google Plus is more than another social media channel. It’s the starting point for having your business show up in Google Maps, or to have reviews and author information appear in search results. In other words, it helps with your SEO efforts.

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Facebook Boosting As A Promotional Tool In Hong Kong, Or Otherwise

We tried to improve our Facebook post reach by promoting, or boosting, a post. Veritasium is a YouTube science video guy. In trying to learn how Facebook advertising works, he took a typically scientific approach: he created a helpful YouTube video, embedded below. I recommend it not only as a primer on Facebook’s business model, but as a warning to those considering social media paid-advertising as a way to grow your reach.

We didn’t heed the warnings.

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